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Affiliate Marketing Resources |
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MLM & Network Marketing
It is important that you do not confuse affiliate or internet marketing with MLM (Multi-Level-Marketing) or Network marketing, thinking that they are in some way similar. They are very much not, unfortunately there is so much garbage around in the home business arena that you are bound to run across this poor excuse for a business. While searching for home based internet business opportunities it is inevitable that you will run across programs and schemes that appear offer huge incomes for relatively small effort. These are more often than not some form of MLM business. My advice is simple, don't touch this stuff, not matter how tempting it appears, here's why. More than 95% of people who get involved in MLM never make any money. The myth of MLM is perpetuated by the very few people (the 5%) who do make some money. Additionally a very high percentage of MLM companies go bust within 3 months to 2 years, leaving their distributors holding the bag, and a financial loss. When a MLM company goes bust the small distributor is usually the last to find out, I know this from personal experience. The products the MLM companies push are usually rubbish. Most often they are weird nutrition supplements or over priced services, that you don't really need. MLM is the only way these weird products could be sold, and are in fact mainly purchased by the distributors themselves. If the products were any good they would soon find there way onto the shelves of Wal-Mart and other major stores. In MLM the main emphasis is on recruiting more agents into your network, not on retailing the products, which is the sure sign that you are in some form of pyramid scheme, even if it is technically legal. As mentioned earlier, one of the major problems with MLM is that the MLM company can go bust overnight leaving you with no business. Or they can wildly change the marketing and compensation plan again leaving you high and dry. In my opinion if you are working in a MLM business you do not really have your own independent business but are tied to the parent company. In contrast affiliate marketing does not have any of these drawbacks. Usually an affiliate marketer will retail products from many companies. If a company should go bust or withdraw from the affiliate program, it is usually a simple matter of switching the referral links in your website to another vendor. Additionally in affiliate marketing you do not have to deal with all the personal and human issues of trying to recruit, train and retain an army of unmotivated agents hoping to get rich quick. You really do own your own independent business. Read more about MLM and why you should avoid it.
The Affiliate Marketing Handbook
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